Competitive Strategy and Market Positioning

🌟 Strengthen Your Business with Competitive Strategy and Market Positioning!
Our in-depth course on “Competitive Strategy and Market Positioning” is tailored for professionals aiming to outsmart their competitors and establish a strong market presence. Learn proven techniques through expert-led modules, blending flexible learning with a recognized certification to elevate your strategic thinking. Enroll now and take your business to the next level!

  • 6300 GBP$ 3 days
  • Instructor

City
Duration
Year
Venue Start Date End Date Net Fees Details & Registration
Barcelona August 11, 2025 August 15, 2025 6300 GBP PDF Register

About corse

In an era where businesses operate across borders and cultures, the need for effective strategic leadership has never been more critical. Leaders are challenged to navigate complex global landscapes, requiring them to adapt their strategies and approaches to meet the diverse needs of international markets. This course, "Strategic Leadership in a Global Context," is designed to equip leaders with the skills and insights necessary to thrive in a dynamic global environment. Participants will delve into the intricacies of global strategic management, exploring how cultural, economic, and political factors influence decision-making and organizational effectiveness. Throughout the program, attendees will engage in interactive discussions and case studies, drawing on real-world examples from various industries. By understanding the nuances of global leadership, participants will learn to create strategies that not only promote organizational growth but also foster sustainable practices. This course aims to empower leaders with the tools to inspire their teams and drive innovation while maintaining a strong ethical foundation.  

The Objectives

  • Develop a comprehensive understanding of strategic leadership principles in a global context.
  • Enhance the ability to analyze and respond to diverse cultural and economic environments.
  • Foster skills in effective decision-making and strategic planning across borders.
  • Promote innovative thinking to address global challenges.
  • Strengthen communication and collaboration skills in multicultural settings.
  • Cultivate ethical leadership practices that drive sustainable success.

Training Methodology

The training methodology combines theoretical learning with practical application. Participants will engage in lectures, group discussions, case studies, and role-playing exercises. This interactive approach ensures that attendees not only grasp theoretical concepts but also apply them in real-world scenarios. The course will utilize multimedia presentations and guest speakers from various industries to provide diverse perspectives on strategic leadership. Additionally, participants will work in teams to develop strategic plans, encouraging collaboration and diverse thinking.

WHO SHOULD ATTEND

This course is ideal for mid-level to senior managers, executives, and leaders who are responsible for strategic decision-making in their organizations. It is also suitable for professionals seeking to enhance their leadership capabilities in a global context. Participants may come from various sectors, including corporate, non-profit, and governmental organizations, and should have a foundational understanding of leadership principles.

Course Outlines

Day 1: Understanding Global Leadership Dynamics
  • Introduction to strategic leadership in a global context
  • Importance of cultural intelligence in leadership
  • Overview of global economic trends
  • Analyzing political factors affecting leadership
  • Case study: Successful global leaders
  • Group discussion: Challenges faced by global leaders
Day 2: Strategic Decision-Making in Diverse Environments
  • Frameworks for effective decision-making
  • Tools for analyzing global market conditions
  • Risk assessment in international business
  • Ethical considerations in global decision-making
  • Interactive exercise: Simulating decision-making scenarios
  • Reflection: Key takeaways from decision-making process
Day 3: Leading in a Multicultural Workplace
  • Understanding cultural dimensions and their impact on leadership
  • Strategies for fostering inclusivity and diversity
  • Communication styles across cultures
  • Conflict resolution in multicultural teams
  • Workshop: Developing a multicultural leadership strategy
  • Sharing experiences: Best practices in leading diverse teams
Day 4: Innovation and Change Management
  • Importance of innovation in a global context
  • Strategies for driving change within organizations
  • Overcoming resistance to change
  • Case study: Innovative organizations in global markets
  • Group project: Designing an innovative solution for a global challenge
  • Presentation and feedback on group projects
Day 5: Building Effective Global Teams
  • Characteristics of high-performing global teams
  • Techniques for team building across borders
  • Role of technology in facilitating collaboration
  • Managing virtual teams effectively
  • Workshop: Creating a global team development plan
  • Discussion: Lessons learned from team dynamics

Training Method?

  • Pre-assessment
  • Live group instruction
  • Use of real-world examples, case studies and exercises
  • Interactive participation and discussion
  • Power point presentation, LCD and flip chart
  • Group activities and tests
  • Each participant receives a copy of the presentation
  • Slides and handouts

Training Method?

The course agenda will be as follows:
  • Technical Session 30-10.00 am
  • Coffee Break 00-10.15 am
  • Technical Session 15-12.15 noon
  • Coffee Break 15-12.45 pm
  • Technical Session 45-02.30 pm
  • Course Ends 30 pm
   
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