About corse

Behavioral economics merges insights from psychology and economics to understand how individuals make decisions. This field examines the cognitive biases and emotional factors that influence economic behavior, providing valuable insights for policymakers, organizations, and individuals. By recognizing how people deviate from traditional economic theories, practitioners can develop more effective strategies that align with actual human behavior. This course aims to equip participants with the tools to apply behavioral economics principles in real-world policy-making, enhancing their ability to design interventions that lead to improved outcomes in various sectors. Through a blend of theory and practical application, the course will facilitate a deeper understanding of behavioral concepts and their implications for policy development. Participants will explore case studies and engage in interactive discussions, fostering an environment conducive to learning and collaboration. By the end of this training, attendees will not only grasp the foundational theories of behavioral economics but will also be able to implement these insights in their professional contexts.  

The Objectives

• Understand the principles of behavioral economics and their relevance to policy-making.
• Analyze cognitive biases that affect decision-making processes.
• Learn to design interventions based on behavioral insights.
• Develop strategies to communicate effectively with stakeholders.
• Apply behavioral analysis to real-world case studies.
• Evaluate the effectiveness of behavioral policy interventions.

Training Methodology

• Interactive lectures and discussions
• Case studies from various sectors
• Group activities and workshops
• Role-playing scenarios to simulate decision-making
• Expert guest speakers
• Continuous feedback and reflection sessions

WHO SHOULD ATTEND

• Policymakers and government officials
• Economists and researchers
• Non-profit organization leaders
• Business strategists and managers
• Academic professionals in economics and psychology
• Anyone interested in improving decision-making processes through behavioral insights

Course Outlines

Day 1

• Introduction to Behavioral Economics
• Historical context and development of the field
• Key concepts and terminologies
• The role of cognitive biases in decision-making
• Overview of behavioral policy frameworks
• Discussion on the relevance to current economic challenges

  Day 2

• Analyzing cognitive biases: Anchoring and framing
• The impact of social norms on behavior
• Group exercise: Identifying biases in real-life scenarios
• Case study analysis: Successful behavioral interventions
• Designing a simple behavioral intervention
• Reflection on Day 2 learnings and applications

Day 3

• The psychology of choice and decision fatigue
• Understanding nudge theory and its applications
• Workshop: Creating nudges for specific policy areas
• Evaluating the effectiveness of nudges
• Guest speaker: Practical insights from the field
• Discussion: Ethical considerations in behavioral interventions

Day 4

• Behavioral insights in public health policy
• Case studies on health-related interventions
• Group activity: Designing a health nudge
• The role of communication in behavioral economics
• Strategies for effective stakeholder engagement
• Reflection and sharing of ideas from group activities

Day 5

• Behavioral economics in financial decision-making
• Understanding savings behavior and investment choices
• Workshop: Creating financial education programs
• Evaluating behavioral interventions in finance
• The importance of data in measuring success
• Discussion on future trends in financial behavior

Training Method?

• Pre-assessment
• Live group instruction
• Use of real-world examples, case studies and exercises
• Interactive participation and discussion
• Power point presentation, LCD and flip chart
• Group activities and tests
• Each participant receives a copy of the presentation
• Slides and handouts

Training Method?

The course agenda will be as follows:

• Technical Session 30-10.00 am
• Coffee Break 00-10.15 am
• Technical Session 15-12.15 noon
• Coffee Break 15-12.45 pm
• Technical Session 45-02.30 pm
• Course Ends 30 pm